Consultancy

Consultancy
Consultancy

Freaks 4U Gaming provides unparalleled esports and gaming consultancy services and insights to help brands navigate and thrive in the complex universe of gaming and esports. We have hosted introductory workshops for brands as their first step of market entry, while leading discussions with clients looking to level up. One-size fits all? Never.

Gaming & Esports Introduction

We provide workshops on the esports and gaming industries, including an overview of key stakeholders within the ecosystem, community demographics, game genres and more.

Brand Development & Product Positioning

We conduct exploratory discussions on the goals of the brand and/or product along with market and competitor analysis. From this research, we formulate a presentation regarding market strategy and position.

Strategy Optimization

We assess client's past and current activations to develop camaigns which align with their strategy and which build brand awareness and equity.

Activation & Promotional Activity Recommendations

We identify and present relevant opportunities for activations and promos, such as events and sponsorships.

Case Studies

Brand & Communication Strategy

Brand & Communication Strategy
Brand & Communication Strategy

From brand positioning to product launch strategy, at Freaks 4U Gaming we know what we are doing when it comes to esports and gaming brand and communication strategy. We help your brand shine with positive communication and a clear plan of action. Drawn from more than two decades of experiences, our all-encompassing approach delivers results and helps you reach your goal.

Branding

We conduct brand research and development to build cohesive brand presences and oversee brand compliance for campaigns and activations.

Communication

We execute brand, marketing and communication strategies and develop user journeys, pipelines and planning for campaigns and activations.

Creative Concepts

We develop unique creative approaches for storytelling, visual direction, content creation and activations.

Marketing Campaigns

We execute conception, planning and media buying for marketing campaigns from digital to offline, from OOH (outdoor advertising) to paid social media.

Case Studies

Multimedia Content Creation

Multimedia Content Creation
Multimedia Content Creation

Always on trend, Freaks 4U Gaming's video, textual and graphic content creation tells your stories authentically in words, images, videos and of course, memes, that engage and resonate with gamers across platforms, creating awareness and lasting impressions for your brand.

Content Strategy & Management

We develop and implement a comprehensive strategy for content creation and distribution, ensuring that all content aligns with your goals, reaches the target audience effectively, and maintains consistency across all platforms.

Hub, Hero, & Hygiene Content

Our strategies are based on the following fundamentals: Hub, Hero, and Hygiene content. These constitute a balanced mix of regular, engaging content (Hub), standout, high-impact pieces (Hero), and evergreen, educational material (Hygiene) to attract, engage, and retain your audience effectively.

Storytelling

We craft compelling, attention-grabbing narratives that resonate with audiences across various media formats and platforms. This service involves developing a strong storyline, character development, and emotional engagement to effectively communicate your message and captivate your target audience.

Video Production & Editing

We create high-quality video content tailored to your goals, platform and audience. Everything from concept to final edit and distribution is handled by us, including content for broadcast, promotional content and short form videos.

Graphic Design

Visually compelling graphics for various media, including websites, social media, broadcast and print materials are the specialities of our design team. This includes logo creation, social media posts, broadcast assets, infographics and marketing collateral that enhance brand identity.

Case Studies

Social Media

Social Media
Social Media

Elevate your online presence with Freaks 4U Gaming's comprehensive Social Media Management service. We handle all aspects of your social media, from content creation and management to channel oversight and strategic planning.

Our team crafts engaging content, manages your social channels with precision, developing tailored strategies to reach your target audience. Through in-depth analysis and ongoing optimizations, we ensure your social media efforts drive engagement, boost brand awareness, and achieve real, measurable success.

Social Media Strategies & Concepts

With in-depth target group analysis, we tailor our social media strategies and innovative concepts to effectively promote your brand and engage your target audience.

Social Media Ad Campaigns

We craft compelling social media ad campaigns that drive traffic, boost conversions, and increase brand visibility.

Social media Event Coverages

We strategically plan and execute comprehensive social media coverage for events to maximize engagement and reach.

Channel Management

We manage your social media channels, ensuring consistent and cohesive brand communication across all platforms.

Content Creation

Our content creation process includes writing engaging copy, producing visually appealing assets, and creating short videos to enhance your social media presence.

Content & Community Tone of Voice Definition

We establish and maintain a consistent tone for your content and community interactions to reflect your brand's voice.

Acting as the Brand

We embody your brand in all social media interactions, ensuring authentic and consistent representation across all platforms.

Case Studies

Community Management

Community Management
Community Management

Freaks 4U Gaming's Community Management services build brand affinity and loyal followings through curated online and offline campaigns. Whether it’s a social media campaign or a scavenger hunt at a gaming event, we interact and connect with your target audience and build you your very own community.

Community Building and Activation Concepts

We devise innovative strategies to foster community growth and engagement, ensuring your brand connects meaningfully with its audience.

Social Media Channel Community Interaction

Our team actively engages with your audience on various social platforms, fostering conversations, answering queries, and amplifying brand presence.

Chat Moderation and Management on Twitch and Discord

We maintain a welcoming and orderly environment in chat rooms and Discord servers, ensuring smooth interactions and managing automated features when necessary.

Member Relationship Building

We facilitate connections and camaraderie among community members, nurturing a sense of belonging and fostering positive interactions.

Social Media Event Coverage

We provide comprehensive coverage of your events on social media, keeping your audience informed and engaged before, during, and after the event.

Community Guideline Development

We establish clear guidelines to govern community behavior, ensuring a safe and inclusive environment for all members.

Crisis Management

In times of crisis, we act swiftly and decisively to address issues, mitigate negative sentiment, and uphold your brand's reputation.

Giveaways, T&Cs and GDPR Compliance

We organize and execute giveaways while ensuring compliance with legal regulations, crafting terms and conditions that protect both your brand and participants' rights.

Case Studies

Influencer Marketing

Influencer Marketing
Influencer Marketing

Everyone works with influencers, but Freaks 4U Gaming's expertise in gaming and esports influencer content creation set our collaborations apart. More than a logo integration, our influencer marketing services feature engaging campaigns to effectively leverage influencer platforms, amplify your message and widen your audience.

Research & Evaluation

We meticulously identify and assess influencers to ensure they perfectly match your brand's values and objectives, considering their reach, engagement, and credibility.

Developing Campaign Concepts & Strategies

We craft innovative and tailored campaign concepts designed to engage your target audience and amplify your brand message.

Coordinating, Monitoring & Tracking Campaign Content

We oversee the execution of influencer campaigns, ensuring content aligns with your brand's standards and monitoring its performance throughout the campaign.

Analyzing Campaign Performance & Metrics

We analyze key performance metrics and provide comprehensive reports to evaluate the success of influencer campaigns and inform future strategies.

Influencer Outreach & Contract Negotiation

We handle all aspects of influencer outreach and negotiations, securing favorable terms and agreements to benefit your brand.

Case Studies

Tournament & League Management

Tournament & League Management
Tournament & League Management

People who game together, stay together. There’s no better way than cultivating a sense of camaraderie and community than a friendly match or fierce competition. In addition to operating publisher-licensed esports leagues, Freaks 4U Gaming's Tournament and League Management services also include the development of white-label tournaments with brands catering to competitive players and enthusiasts at all levels.

Esports Event Ideation & Execution

We tailor cup, league, or challenge formats to suit client objectives, considering game selection, participant demographics, and global reach for both amateur and professional scenes.

Esports Consultation

Our expertise spans various games, regions, and player categories. We offer strategic advice tailored to specific needs, whether involving amateurs, pros, or influencers.

Rulebook & Documentation Creation

We craft comprehensive rulebooks and guides, ensuring clarity and consistency for player understanding and event management.

Tournament Website Content Management

We oversee and curate content on tournament-related pages of client websites, ensuring up-to-date information and engaging user experiences.

Player Support Services

We provide first-level support on our platforms, addressing player inquiries and technical issues promptly and effectively.

Event Operations Management

From travel arrangements to on-site player management, refereeing and coordination; we handle logistics and administration, ensuring smooth offline event execution.

Case Studies

Event Management

Event Management
Event Management

Freaks 4U Gaming curates immersive esports and gaming event experiences through booth design and fabrication, on-stage programs and onsite activities, to first attract, and then engage with visitors. Our next-level experiential marketing creates unforgettable, shared memories for your brand and community.

Event Venue Scouting & Research

We deploy our extensive industry knowledge and expertise to scout out the ideal locations for any events. Additionally, we conduct comprehensive brainstorms to ensure that the concept is the best it can be.

Event Strategy & Concepting

Developing creative concepts for both offline and online events, risk assessment, goal-orientated & systematic planning, project plan, schedule and briefing preparation and more all all parts of our all-encompassing event strategy development.

Project Management for Events

Our event management team can take care of every aspect of your project. From set-up and budgeting, to execution and debriefing, our people know how to get the job done. Along with all that, we guarantee clear and effective communication with you, every step of the way.

Event Venue Booking & Setup

No matter the location you choose, we will handle the venue booking, management and setup. We negotiate with and coordinate external suppliers to get everything done at the lowest possible cost, overseeing the set-up and dismantling at the location itself.

Case Studies